Rich Die Young was founded in 2013 by Rdy.Ric. The Detroit Westside native wanted to show the journey of people on their road to success. The strive for greatness can often times take us through trials that are viewed less alluring than others. Still we chase the dream without any regrets in hopes of catching and living out our dream. Its the journey we take whether it be from the heights of the world or more humble beginnings that we gain our sense of success. With all that we gain, we lose just as much. We lose focus. We forget God. We lose what made us rich before we ever find out what money is. We die before we ever live. We lose our youth trying to purchase time. We represent those who dream and strive to become successful at all cost. We represent success by keeping God first.